Kelsey Pasma Photo If you’ve never heard of Holly Heider Chapple, allow us to introduce you. As one of the most influential floral designers of the last two decades, Chapple grew her once kitchen-run design studio into a major business and brand. Chances are, you’ve seen her work in Martha Stewart Weddings, Town & Country, […]
Author Archive | Eastern Floral
Fetching Florals For Your Flower Girl
Kylee Paige Photography After the bride, the flower girl is the most highly-anticipated figure in a wedding. Sweet, upbeat and lending her lighthearted spirit to the ceremony, she might meander down the aisle, forgetting to toss her petals entirely, but it doesn’t matter—it’s the flower girl! She can do no wrong. Once you’ve tapped some […]
Trendspotting: Natural, Earth-Toned Flowers
By Eastern Floral on August 31, 2018 in Bouquets, Bouts, Fall Weddings, Flowers, Real Wedding, Succulents, Wedding trends
Trendy neutral palette, to what do we owe the honor? We see you quietly claiming your place among the more colorful florals of fall and winter, compelling us to admire you in your native glory. We’ve fallen for you—hard—and there’s no denying it. A barely-there wedding palette is a palette that is full of texture. Because this […]
The Guest Experience
Two Eagles Marcus for Glitter Booth We love our weddings here at Eastern Floral, but they’re just one part of the event work we do in our pretty patch of West Michigan. Our dynamic community plays host to galas, fundraisers, corporate events and much more all year long. As the area’s premiere florist, we’re often […]
5 Fresh Takes On Bridal Bouquet Shapes
Bridal bouquet shapes have gotten a major update, refreshing the classic, tried-and-true styles that have complemented gowns for a century or more. We love how these approaches maintain a sense of tradition while also rethinking what’s possible for the most important bouquet of all. Presentation, Hand Tied Heather Michelle Photography When you hear “presentation,” you […]
Purple Flowers, Blue Dresses & 2019’s Other Wedding Trends
What’s on the horizon for weddings next year? From the looks of it, we’re in for some major drama. Whether it’s a cascade of flowers unfurling from the rafters or deep, dark, moody hues, next year’s wedding scene is going to serve up some serious eye candy. Eastern Floral has our sights set on 5 […]
Trends in Bouts (the kind on your lapel)
Adventure Photo Stories When we’re talking wedding flowers, it can be easy to overlook the kind we pin to the groom. And yet these days, boutonnieres are a magnificent addition to the overall floral design, distinguishing one of the two most important people in the wedding and showing off his personality to boot. Today we […]
Fabulous Fabric & Flower Pairings
Heather Michelle Photography Flowers and fabric have always made a happy union, especially at a wedding. There, we think of table linens and table flowers as making a statement together, working in conjunction to reflect a palette or to shore up a theme. A tablecloth can serve as a neutral backdrop to a profusion of […]
Repurpose Those Wedding Flowers
Stacie B Photography So Eastern Floral has provided you with the perfect flowers for your wedding. Gorgeous blooms that reflect your vision, set the mood, wow your guests and remain, even after the day is long over, gorgeous. What to do with them now? Several enterprising people and companies have posed the same question in […]
Ask And Ye Shall Recieve: What To Ask Us About Your Wedding
Jaelynn Rose Photography As you might expect, Eastern Floral is well versed in what to ask your wedding florist at that initial consultation. We’ve heard them all, and we’re here to tell you, not all questions are created equal. Among all the things you could ask, there are definitely a few key points you’ll want to […]