Two Eagles Marcus/GlitterBooth.com If you’ve got a big event on the books, you’ll probably find yourself on the hunt for a florist who specializes in projects of that scale. We’re talking milestone parties, fundraisers, corporate affairs, galas and more. Our very own Kiersten Schulte, Director of Corporate Relations, sat down to answer your most pressing questions […]
A Bright Bridal Shower Idea (Hint: It Involves Flowers!)
When Kinfolk Magazine launched a flower potluck campaign back in 2013, they tapped into something we’ve long known: working with flowers together is fun. For us, that means one of our Brunch and Design monthly classes. We provide the flowers and supplies, plus some friendly guidance and a theme, and our guests create away, making […]
The Look of Holly Heider Chapple
Kelsey Pasma Photo If you’ve never heard of Holly Heider Chapple, allow us to introduce you. As one of the most influential floral designers of the last two decades, Chapple grew her once kitchen-run design studio into a major business and brand. Chances are, you’ve seen her work in Martha Stewart Weddings, Town & Country, […]
Fetching Florals For Your Flower Girl
Kylee Paige Photography After the bride, the flower girl is the most highly-anticipated figure in a wedding. Sweet, upbeat and lending her lighthearted spirit to the ceremony, she might meander down the aisle, forgetting to toss her petals entirely, but it doesn’t matter—it’s the flower girl! She can do no wrong. Once you’ve tapped some […]
Real Wedding Spotlight: Lucie And Anthony
Our featured lovebirds Lucie and Anthony returned from a trip to Namibia newly engaged, then got to planning their beautiful wedding, which unfolded right here in Grand Rapids. Full of unique details, the couple’s big day captured their joyful spirit and was lush with loose, elegant florals. Wedding Date: 6/2/18 Venue: Goei Center Dress: Renee […]
Trendspotting: Natural, Earth-Toned Flowers
Trendy neutral palette, to what do we owe the honor? We see you quietly claiming your place among the more colorful florals of fall and winter, compelling us to admire you in your native glory. We’ve fallen for you—hard—and there’s no denying it. A barely-there wedding palette is a palette that is full of texture. Because this […]
The Guest Experience
Two Eagles Marcus for Glitter Booth We love our weddings here at Eastern Floral, but they’re just one part of the event work we do in our pretty patch of West Michigan. Our dynamic community plays host to galas, fundraisers, corporate events and much more all year long. As the area’s premiere florist, we’re often […]
5 Fresh Takes On Bridal Bouquet Shapes
Bridal bouquet shapes have gotten a major update, refreshing the classic, tried-and-true styles that have complemented gowns for a century or more. We love how these approaches maintain a sense of tradition while also rethinking what’s possible for the most important bouquet of all. Presentation, Hand Tied Heather Michelle Photography When you hear “presentation,” you […]
Purple Flowers, Blue Dresses & 2019’s Other Wedding Trends
What’s on the horizon for weddings next year? From the looks of it, we’re in for some major drama. Whether it’s a cascade of flowers unfurling from the rafters or deep, dark, moody hues, next year’s wedding scene is going to serve up some serious eye candy. Eastern Floral has our sights set on 5 […]
Trends in Bouts (the kind on your lapel)
Adventure Photo Stories When we’re talking wedding flowers, it can be easy to overlook the kind we pin to the groom. And yet these days, boutonnieres are a magnificent addition to the overall floral design, distinguishing one of the two most important people in the wedding and showing off his personality to boot. Today we […]